What have you learned from your audience feedback?

What have you learned from your audience feedback? on Prezi

One negative we had was that the digipak didn’t fit as the video of was really cheeky but our digipak was to formal. This was the only negative we got from our focus group which I believe makes it a very successful project, this point has been argued either way though when asking others about it.

I don’t feel we would change how we worked the only real thing we need to change if we were redoing this project is making the digipak more “Laddish” instead of making it fairly formal as we have done this time.

The comments we got from our focus group have taught me that we need to speak to our audience more often as we didn’t really gauge that they wanted a more laddish style digipak compared to the one already created. This is believe is the only thing that I really learnt and that’s to speak more to the audience.